Services

Positioning, Pipeline, and Momentum in 90 Days

Next90 helps you sharpen your positioning, clarify your offers, and build a weekly operating rhythm that creates real momentum, without adding complexity

You Don't Have Time To Build This Yourself

Your team is already maxed out. You need systems that work, built by people who've done it a hundred times before

Problem illustration

Sounds Familiar?

Chasing the wrong clients kills profitability and team morale

You're losing deals to competitors with worse work but better messaging

Prospects can't tell why they should choose you over anyone else

Activity without strategy leads to burnout, not growth

You need clarity and momentum NOW, not next year

Next90 is Built for B2B Companies Ready to Grow Smarter

B2B companies between $3M–$50M in revenue

You've built something real, but you're stuck on a growth plateau. You need to scale smarter, not just work harder.

Owners who want to stop chasing & start attracting

You're tired of competing on price and taking projects that don't fit. You want to position yourself so the right clients come to you.

Teams that need clarity & a clear plan to move forward

Your team is spinning wheels. They need a focused direction and specific initiatives they can execute on.

What You'll Walk Away With After 90 Days

In 90 days, you'll have a clear commercial direction and the momentum to act on it.

A sharper story that wins better-fit clients

A positioning narrative that makes it obvious why clients should pick you. Not a tagline exercise. A real framework your team can use in proposals, on calls, and on your website.

A clear positioning and messaging framework

A positioning strategy that separates you from everyone else selling the same services at lower rates. This is the foundation. Everything else (content, outreach, pricing) gets easier when positioning is right.

A prioritized action plan

A prioritized roadmap with specific initiatives ranked by impact. Not a 40-page strategy deck. A working document your team can execute on Monday morning.

Confidence and momentum to keep growing

Clarity on what to do next and the early wins to prove the direction is right. Most founders I work with say the biggest shift is going from 'we should probably do something about marketing' to knowing exactly what to do and in what order.

Why Next90 is Different from Other Consulting Programs

Time-boxed

90 days. That's it. No endless consulting engagements. You get focused work with a clear deadline and deliverables you can use immediately.

Practical

This isn't theory or frameworks that sit on a shelf. You get actionable strategies and specific initiatives your team can execute the day we're done.

Low-risk

You're not betting your entire business on a massive transformation. It's a 90-day sprint to get clarity, build momentum, and prove value before you scale.

Your next 90 days could change your next 3 years

The Next90 Process

No guesswork, no bloated consulting. A structured process that helps you make better decisions, install the right systems, and grow profitably without burning out.

Discovery & Alignment

We'll assess your goals, interview teams and clients, review your current positioning & messaging, and identify gaps

Strategy & Roadmap

We'll define ideal client profile & positioning, refine value proposition & differentiation, and build prioritized 90-day action plan

Activation & Quick Wins

We'll have weekly implementation calls, track early results and optimize, do a final review and implement next steps

Frequently Asked Questions

How much does a 90-day B2B positioning engagement cost?

Next90 engagements run between $2,800 and $4,800 for the full 90 days, depending on scope. That includes weekly calls, all deliverables, and direct access throughout. No hourly billing, no surprise fees. You know the cost before you start.

Can B2B positioning really be fixed in 90 days?

Yes. 90 days is enough to diagnose positioning gaps, build a messaging framework, refine your offers, and get early wins that prove the direction. It's not enough to overhaul every system in your business, but that's not the goal. The goal is clarity, a working plan, and momentum you can sustain after the engagement ends.

What is the difference between a positioning consultant and a fractional CMO?

A positioning consultant helps you figure out what to say and who to say it to. A fractional CMO does that plus runs the execution. Next90 is a focused positioning and strategy engagement. If you also need someone to build and operate your content, pipeline, and distribution systems, that's GTM Execution.

What deliverables do I get from a 90-day GTM sprint?

A positioning framework, messaging guide, refined service packaging, ideal client profile, competitive differentiation analysis, prioritized 90-day action plan, and a weekly operating rhythm. These aren't strategy decks that sit on a shelf. They're working documents your team uses in proposals, on sales calls, and on your website.

How much time does Next90 require from me each week?

Plan for 1-2 hours per week. One strategy call plus prep and implementation time. The companies that get the best results treat this like a priority, not something squeezed between client calls. It's 90 days. The investment is worth protecting.

What if I need systems built, not just strategy?

That's Growth Accelerator or GTM Execution. Many clients start with Next90 to get clarity on positioning and priorities, then move to a build engagement. Others go straight to GTM Execution if they want the whole engine built and running. A 30-minute call is usually enough to figure out which path fits.

What kinds of B2B companies does Next90 work best for?

B2B services companies between $3M and $50M in revenue. Typically founder-led with a small leadership team. Strong delivery capability but unclear positioning, inconsistent pipeline, and no dedicated marketing function. If you've grown on referrals and reputation but feel like you've hit a ceiling, that's the starting point.